Connecting Cross Functional Teams With Customers to Build Better Business Ventures

Growth by design.

We'll help you build a new business paradigm that helps you and your next new customer flourish.

Human Centered Designers empowering 10+ ventures to grow and thrive

Human Centered Designers empowering 10+ ventures to grow and thrive

Human Centered Designers empowering 10+ ventures to grow and thrive

The Problem

Teams struggle to connect with their customers effectively

Teams struggle to connect with their customers effectively

Misalignment between product offerings and customer needs

Misalignment between product offerings and customer needs

Misalignment between product offerings and customer needs

Difficulty in scaling customer acquisition and retention

Difficulty in scaling customer acquisition and retention

Challenges in adapting to rapidly changing and complex market dynamics

Challenges in adapting to rapidly changing and complex market dynamics

Challenges in adapting to rapidly changing and complex market dynamics

THE SOLUTION

We bridge the gap between teams and customers to build thriving ventures

We bridge the gap between teams and customers to build thriving ventures

Customer-centric strategy development and implementation

Customer-centric strategy development and implementation

Customer-centric strategy development and implementation

Scalable systems for customer engagement and growth

Scalable systems for customer engagement and growth

Scalable systems for customer engagement and growth

Adaptive business models that evolve with market demands

Adaptive business models that evolve with market demands

Adaptive business models that evolve with market demands

How We Do It

How We Do It

How We Do It

How We Do It

Connect

People and Perspectives

We facilitate meaningful dialogues between founders, teams, and customers, creating a shared understanding of needs and opportunities.

Cross Functional Insight Workshops

The Future of [ ]

Customer Co-Creation Labs

Stakeholder Alignment Sessions

Workshop Planning & Discovery

Learn

Through Human-Centered Research

We uncover deep customer insights using contextual inquiry and design research methods, informing strategic decisions.

On-site Immersions and Research

Trend and Market Analysis

User Experience Evaluations

Rapid Concept Development

Grow

Customer-Centric Ventures

We bring the customer's voice into the C-suite, facilitating the development of market-ready, bold business ventures.

Customer Journey Mapping Workshops

Future Scenario Planning Sessions

Biz Model Strategy & Design

Storytelling & Presentation Design

Connect

People and Perspectives

We facilitate meaningful dialogues between founders, teams, and customers, creating a shared understanding of needs and opportunities.

Cross Functional Insight Workshops

The Future of [ ]

Customer Co-Creation Labs

Stakeholder Alignment Sessions

Workshop Planning & Discovery

Learn

Through Human-Centered Research

We uncover deep customer insights using contextual inquiry and design research methods, informing strategic decisions.

On-site Immersions and Research

Trend and Market Analysis

User Experience Evaluations

Rapid Concept Development

Grow

Customer-Centric Ventures

We bring the customer's voice into the C-suite, facilitating the development of market-ready, bold business ventures.

Customer Journey Mapping Workshops

Future Scenario Planning Sessions

Biz Model Strategy & Design

Storytelling & Presentation Design

Connect to Create Resonance

Create resonance inside and outside your organization, aligning your business capabilities with market opportunities.

Cross Functional Insight

The Future of [ ]

Stakeholder Alignment Sessions

Customer Co-Creation Labs

Workshop Planning & Discovery

Learn to Adapt

Equip your team to understand and leverage change, accelerating your ability to respond to market shifts and customer needs.

On-site Immersions and Research

Trend and Market Analysis

CX Evaluation and Audit

Rapid Concept Development

Grow to Give More

We bring the customer's voice into the C-suite, facilitating the development of market-ready, bold business ventures.

Biz Model Strategy & Design

Future State Journey Mapping

Strategic Vision Implementation

Storytelling & Presentation Design

What They Say

What They Say

What They Say

Eric Little

@eric-little-mpc-mhsc-529100100

Executive Consultant at e2

Zack Schwartz, founder of Wayfind, is a generational talent that has the ability to spark and inspire imagination, creativity, and ingenuity. His insight and design acumen helps organizations see the stories and interconnectedness they may have not explored before; opening up new pathways to innovation. His leadership is unparalleled and I would want no other designer on my team (unless Zack recommends them himself).

Gregory Rancone

@gregoryrancone

National Account Manager at Experient

Zack has a way of navigating through the clutter by listening to the customer and transforming their words and thoughts intos trategies and tactics that return measurable metrics and ROI.

Theresa Le

@theresaledesigns

Manager of Art Direction at GoHealth

Zack is a one-of-a-kind thought leader with a knack for extracting, synthesizing and communicating strategy based insights. He has a deep skillset of idea generating frameworks; any organization would benefit from his gift of driving projects forward with purpose.

Jackie Pesal

@pesaljac

Global Marketing Communications Manager at PSG, Dover

When I reflect on all the meetings I've had in the last 10 years, I don't remember the meetings themselves, but rather the people who led them and how amazing their process was at that moment. I will always be a fan of of Zack. He consistently delivers.

Dan Rothschild

@danr19

CTO at Forevercar.com

It is my pleasure to write about my experience with Zack. We were a relatively successful start up but had hit a wall in our growth. We were interested in adding more products to the singular product focus that we had. Zack was a great guide in helping us think about how to change our entire approach - from a "shopping cart" to a relationship model where our customer would treat us like a trusted partner through their entire journey as vehicle owners: from purchase, to young vehicle maintenance, to older vehicle maintenance to selling, Zack tested these ideas with partners and customers. He also then led us to a radically different digital design that turned heads. Truly a pleasure!

Grow with

Schedule a call with Zack

Wayfind Co © 2023. Designed by Wayfind

Grow with

Schedule a call with Zack

Wayfind Co © 2023-2024. Designed by Wayfind

Grow with

Schedule a call with Zack

Wayfind Co © 2023-2024. Designed by Wayfind

Connecting Cross Functional Teams With Customers to Build Better Business Ventures

Growth by design.

We'll help you build new business experiences that help you and your next new customer flourish.

Connecting Cross Functional Teams With Customers to Build Better Business Ventures

Growth by design.

We'll help you build new business experiences that help you and your next new customer flourish.